BrandQuantum

MEDIA UPDATE | MARKETING AND IT: WILL THE GREAT DIVIDE CONTINUE IN 2020?

06.01.2020 10:21 PM By Paula Sartini - Comment(s)

Business confidence across the country declined throughout 2019 on the back of the tough economic climate which is expected to continue in 2020. The need to win customers and gain their trust against increasing competition is a key challenge for most companies, as such, customer experience is growin...

HOW TECHNOLOGY HELPS BRANDS EVOLVE

06.01.2020 11:06 AM By Paula Sartini - Comment(s)

Article first published on bizcommunity.co.za, written by Paula Sartini, 18 October 2019 | see article here

Today's customers are tech-savvy; have access to brands across a global marketplace; are not restricted to trading hours; and they know what they want.

 

To compete in this market, brands ha...

THE DEVIL IS IN THE DETAILS

05.01.2020 07:36 PM By Paula Sartini - Comment(s)

Article first published on htxt.co.za, written by Brendyn Lotz, 13 May 2019 | see article here

Next